david 
When one creates a website either for personal use or for business advertising they should ensure that the website serves the purpose. To achieve this the website should be well designed so that the user will get whatever they need on the website with ease. The design should be simple, well arranged and attractive. This will ensure that the visitors who visit the site stay longer reading or getting details of what they are looking for.
You want people to remember you all the time and even refer people to your website either for information or for referral of a well-designed website? Then ensure that your website is carefully and well designed this will make people come back, again and again, to see what is new on your site. If possible continue improving the design as the time goes to keep up with the trends.
People are creating new websites every day, it is up to you to ensure that your website sells more than your competitors. That is why apart from focusing on a good web design you should also create content that is interesting and informative for your visitors to read. You will achieve so much when this content is shared or people are referred there to read, here you get a competitive advantage since your product or brand will speak for itself out there. The design should include some nice photos and designs so that it does not look too plain for the visitors.
Most of us want our website to rank high in all the search engines there are because we want people to find us with ease and also for them to find us before our competitors. As much as we will focus and invest in search engine optimization techniques, Web design is another very important aspect one is not supposed to forget because we may post relevant and good content o the website but lack people to read it because it not well arranged to make it boring and difficult for people to find it. A combination of a good web design and SEO will make your website rank organically without having to spend much money.
Before publishing a website a web designer or developer will make sure that it is responsive and visible on all the devices that people use to access web content. This cannot be ignored since you are targeting everyone when you create a website. Apart from being responsive the choice of colors should also blend well to make the design even more attractive. Content should have standard font that is easily readable and a color that is also easy to read. The brand colors should stand out this is why the services of a professional web designers are needed to ensure the website is smart.
